Press Conference
Dacia-Renault

Eventive organised on 10th of March 2008, at the Market 8 Coffeehouse, the Dacia Sandero press conference, dedicated to the new Dacia model, but also to its new visual identity.

The concept of the event was to create a different kind of press conference, where Dacia officials shared with the press representatives and the most important bloggers the changes which took place within Dacia- Renault.

Dacia is the first Romanian car constructor, created in 1966 and now considered a major player for the Romanian national economy. Since 1999, Dacia is an integral part of the Renault Group since 1999 and it is currently becoming more and more visible as an international brand. Dacia is the second-ranked brand within the Renault Group, while Romania is the sixth market of the Group.

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